Whole Foods 28 Day PlantStrong Challenge

May 12, 2011 at 10:40 am (Uncategorized)

I know this blog seems to dangerously be veering into health and wellness blog territory, but I promise that we’re in no danger of turning into Granola Central.  That said, however, please allow me to wax vegetable-ly once again.  This past Tuesday was the kick-off for Whole Foods 28-Day Plant Strong Challenge.  Whole Foods is joining forces with a gang of Chicago bloggers and assisting them in undertaking a 28-day diet that’s essentially a vegan diet with an emphasis on whole grains and vegetables, which eliminates added oils and processed foods.  Whole Foods hosted a dinner to kick things off, which consisted of a tasty meal of beans and rice with a smorgasbord of delicious toppings- including, but not limited to, guacamole(!), corn, bell peppers, cilantro, green onions, and more.  We got a goody bag of whole grain goodies and recipes and a copy of “The Engine 2 Diet,” a plant-based diet book written by Rip Esselstyn, a former triathlete and Austin, TX firefighter.  Rip was at the kick-off as well, and his challenge was that if a firehouse of Texas firefighters could successfully adopt a plant-based diet, that anybody else should be able to do it, easily.  Well…we’ll see!

Whole Foods is providing us with some helpful resources, including shopping help, cooking classes, and nutrition consultations that will hopefully make the process even easier.  The challenge stresses the importance of cooking your own meals, which has been the trickiest thing so far as I’ve been having one of those nutso weeks where I haven’t had time to grocery shop, let alone prepare an actual meal.  I’m lucky that there are a few vegan-friendly restaurants near where I work (shout-out to Drew’s Eatery!), but I’m hoping this weekend to really get going with some meal planning and preparation.

In related news, this afternoon I almost started crying watching the cooks grill their carne asada at my favorite taqueria today.  It just looked so so delicious!  But I’ll stay strong…I hope.


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